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AI search visibility analysis
Testing a defined prompt set across selected platforms to see when and how your brand appears.
Service · GEO
Help generative search describe your brand accurately.
Generative search tools summarise what they find about your category and your company. GEO is an evolving practice that aims to make your brand and content easier for those systems to understand, evaluate and reference.
Why it matters
Generative systems don’t rank ten links; they compose an answer from several sources. What they say about you depends on what is available, consistent and credible across the web, including on sites you don’t own. GEO looks at that whole picture: your content, your entity data and the third-party sources these systems cite in your category.
What’s covered
Scope of work
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Brand and entity clarity
Consistent names, descriptions, products and facts across your site, profiles and knowledge sources.
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Source and citation analysis
Mapping which domains are cited for your category, and where you could reasonably earn a place.
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Content quality and evidence
Specific claims, data, examples and sources that give a system something concrete to reference.
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Original research and expert insights
First-party data and named expertise that others can’t copy and are more likely to cite.
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Topic coverage and contextual relevance
Covering the questions around your offering, so your brand is relevant to the wider conversation.
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Competitor comparisons
How competitors are described and cited, and what their visible sources have in common.
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Ongoing visibility monitoring
Repeated sampling over time, because answers change between runs, models and months.
What you receive
- Defined prompt set across selected AI platforms
- Entity and brand consistency review
- Cited-source map for your category
- Evidence and original-content plan
- Competitor visibility comparison
- Quarterly visibility benchmarking
What we don’t promise
Generative systems change frequently, differ between platforms and can give different answers to the same prompt. We measure across repeated samples and report ranges and trends, not single screenshots. No one can guarantee a citation.
Common questions
Is GEO just SEO with a new name?
There is a large overlap: crawlable, credible, useful pages help in both. GEO adds attention to how your brand is described across the web, which sources are cited in your category, and measurement methods built for variable AI answers.
Which AI platforms do you test?
We agree the platforms with you based on where your audience searches. Common choices include Google AI Overviews, ChatGPT search, Perplexity and Gemini. We record dates and settings because results vary.
Should we create an llms.txt file?
It can be a reasonable experiment, but there is limited evidence that major AI search platforms rely on it. It isn’t a substitute for accessible, well-structured pages, and we don’t present it as one.
Let’s Connect Your Brand to the Future of Search.
Discover where your brand stands today and what it will take to strengthen your visibility across traditional search and AI-powered discovery.